Nimble marketing solutions for savvy B2B tech startups, scaleups & SMEs


About us
We help B2B tech brands with limited budgets and resources maximise their marketing impact and grow
Founded and run by proven B2B Fin&Tech marketer Ani Petrova, AP Marketing Solutions is a boutique marketing consultancy helping ambitious B2B tech brands make the most of their marketing efforts without the expensive in-house overheads - in an efficient, risk-free way with no long-term, locked-in retainer contracts.
Disruptors adopting the latest Big Data, AI, ML and Blockchain technologies to enhance strategic insights and business operations.
Emerging tech
Fintech and regtech challengers transforming traditional financial and regulated services.
Fintech & regtech
Enterprise tech and SaaS providers of innovative solutions for business efficiency and digital integration.
Enterprise & SaaS
Security tech pioneers committed to addressing critical cybersecurity and privacy challenges in the increasingly connected digital world.
Security
Tech innovators focusing on tackling impending Environmental, Governance and Social (ESG) issues making a real impact in society.
ESG
Industry verticals we focus on
Why us

From reviewing and optimising your marketing strategy to pulling together and implementing tactical solutions and processes –
we’ll make marketing work for you!
Proven
13+ years of proven B2B marketing experience, working with 20+ brands and backed by 100% customer recommendation
Flexible
Flexible terms.
No long-term, locked-in retainer contracts
Still not convinced we're right for you?
Here is what our clients say about us
From the very first week Ani felt like a colleague and quickly settled into a working rhythm that was seamless and efficient. Ani understood the brief, took the goals on board and devised a plan to deliver. And it did deliver, with our LinkedIn engagement +72% over our competitors and increasing to a rate much higher than industry average.
Lucy Heavens, VP Marketing, Salv
Ani is fantastic. She is great in a variety of marketing facets, extremely reliable and dedicated. She is top notch in SEO, writing copy/content, design, website management and branding.
Steve Pomfret, Founder & CEO, Cygnetise
Partnering with AP Marketing has significantly enhanced PPRO's LinkedIn presence. They’ve helped us maximise our content production efforts through strategic content repurposing, ensuring that each piece reaches its full potential.
Mariette Ferreira, CMO, PPRO
Ani is a pleasure to work with! She assisted the marketing team at CUBE with ongoing social media support and implementation. Ani is positive, detailed and delivers on work in a timely manner. I could not recommend Ani enough for any and all marketing support required.
Sally Secker, ex-Head of Brand, CUBE
It's been a pleasure working with Ani for the past 6 months! She was instrumental in helping us build a cohesive brand strategy and implement our marketing platform.
Matthew Decker, Head of Payments, Mozrt (ex-WireFX)
Ani has been fantastic to work with. She has worked with us to redesign our website and contributed significantly to our rebrand which has received lots of positive feedback from our clients. We're excited to continue working with Ani as she helps us to build our brand and reputation in the market.
Paul Lowrie, CEO & co-founder, ControlNet





