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Nimble marketing solutions for savvy B2B tech startups, scaleups & SMEs

For founders & c-suite

Launch

Looking to launch a new B2B tech product? Or you're going after a new market segment or region? Let us navigate your way and arm you with the marketing keys to your GTM success. 

Accelerate

You've been marketing your business for some time, but you're not seeing any traction and results. Let's see where your marketing gaps are and how to fix them. 

Stairs, blocks
For internal marketing & management teams

Scale smartly

Your marketing team is swamped and you need some extra help. Or you can't afford a full-time marketer yet. Extend your marketing force with our flexible and proven remote service. 

Ani Petrova headshot

About us

We help B2B tech brands with limited budgets and resources maximise their marketing impact and grow

Founded and run by proven B2B Fin&Tech marketer Ani Petrova, AP Marketing Solutions is a boutique marketing consultancy helping ambitious B2B tech brands make the most of their marketing efforts without the expensive in-house overheads - in an efficient, risk-free way with no long-term, locked-in retainer contracts.

Disruptors adopting the latest Big Data, AI, ML and Blockchain technologies to enhance strategic insights and business operations. 

Emerging tech

Fintech and regtech challengers transforming traditional financial and regulated services. 

Fintech & regtech

Enterprise tech and SaaS providers of innovative solutions for business efficiency and digital integration.

Enterprise & SaaS

Security tech pioneers committed to addressing critical cybersecurity and privacy challenges in the increasingly connected digital world. 

Security

Tech innovators focusing on tackling impending Environmental, Governance and Social (ESG) issues making a real impact in society. 

ESG

Industry verticals we focus on

Why us

Solutions, pills

From reviewing and optimising your marketing strategy to pulling together and implementing tactical solutions and processes –

we’ll make marketing work for you!

Proven

13+ years of proven B2B marketing experience, working with 20+ brands and backed by 100% customer recommendation

Flexible

Flexible terms.

No long-term, locked-in retainer contracts

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Efficient

Real-time results without the expensive in-house overheads

Still not convinced we're right for you?

Here is what our clients say about us

From the very first week Ani felt like a colleague and quickly settled into a working rhythm that was seamless and efficient. Ani understood the brief, took the goals on board and devised a plan to deliver. And it did deliver, with our LinkedIn engagement +72% over our competitors and increasing to a rate much higher than industry average. 

Lucy Heavens, VP Marketing, Salv 

Ani is fantastic. She is great in a variety of marketing facets, extremely reliable and dedicated. She is top notch in SEO, writing copy/content, design, website management and branding. 

Steve Pomfret, Founder & CEO, Cygnetise


Partnering with AP Marketing has significantly enhanced PPRO's LinkedIn presence. They’ve helped us maximise our content production efforts through strategic content repurposing, ensuring that each piece reaches its full potential.

Mariette Ferreira, CMO, PPRO

Ani is a pleasure to work with! She assisted the marketing team at CUBE with ongoing social media support and implementation. Ani is positive, detailed and delivers on work in a timely manner. I could not recommend Ani enough for any and all marketing support required.

Sally Secker, ex-Head of Brand, CUBE

It's been a pleasure working with Ani for the past 6 months! She was instrumental in helping us build a cohesive brand strategy and implement our marketing platform.

Matthew Decker,  Head of Payments, Mozrt (ex-WireFX)

Ani has been fantastic to work with. She has worked with us to redesign our website and contributed significantly to our rebrand which has received lots of positive feedback from our clients. We're excited to continue working with Ani as she helps us to build our brand and reputation in the market.

Paul Lowrie, CEO & co-founder, ControlNet

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Some brands we've worked with

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